San Francisco AIDS Walk Cut-a-thon this Sunday!

sf aids walk banner

If you haven’t yet updated your ‘do for summer, make an appointment with Elevation Salon + Café.  You’ll not only help your hair, but also those living with AIDS. The fourth annual San Francisco AIDS Walk Cut-a-thon will take place this Sunday,  July 9, between noon and 5 p.m. Haircuts will be $40, tints $50. All proceeds from this
party-like event will go to the San Francisco AIDS Walk. 
Come out and enjoy the music, snacks, drinks, and goody-bag
giveaways–and don’t forget to drop by the Omiru booth!

 Elevation Salon + Café
451 Bush Street (between Kearny and Grant)
San Francisco, CA
Call 415-392-2969 for an appointment for Sunday, July 9, between noon and  5 p.m.

If
you don’t need a new hairdo but would still like to contribute, please make a
donation at the SF AIDS Walk website (click on "Make a Donation" in the left hand navigation). 

Posted by Melody on July 5th, 2006 in News |

Ready Made Outfit: Ladies who Brunch

You needn’t attire yourself in a tweed skirt suit to enjoy a cup of
tea and biscuits with a close friend on a Sunday morning, so
tuck away the
formalwear–this casual brunch rendezvous is anything but uptight.
  Still,
just because you don’t want to mimic the Queen Mum doesn’t mean you should look
unpolished. Our summery brunch outfit is simply sublime for its mix of casual and chic.  Cheers!

Brunchtime Fashion Formula = Quirky Necklace + Sleeveless Blouse + Knee Shorts + Heels.

key necklace
Large Vermeil Antique Key Necklace | $180 at Couture Candy

Anthropologie Ribbed Jumper Top
Ribbed Jumper | $88 at Anthropologie

bermuda jeans
!iT Jeans "Dirty Dancing" Knee Shorts | $52 at Nordstrom

brown wedge heels
Rounded Toe Wood Platform | $110 at Urban Outfitters

Posted by Melody on July 5th, 2006 in Ready Made Outfits, Women | 5 comments

Omiru Poll Results: Eyelet is In (for Summer)!

Omiru Poll Result: Eyelet is In


Eyelet is InWe asked: Is Eyelet In or Out?

You said: Eyelet is in, at least for this season.  The breakdown?  67% are all for Eyelet.  25% believe the trend is already on the way out, and the remaining 8% voted it Out.

Omiru’s take: Eyelet is white hot right now (and even received a nod of approval from InStyle in the July issue), but we question how long its virginal innocence will captivate the flittering whims of the fashion elite.  We think eyelet is riding the coattails of the White trend we’ve been following.  That said, the coy cleanliness of eyelet still feels like a breath of fresh air.

Next Question: Plaid is showing it’s stripes everywhere–from men’s shorts to women’s blouses and jackets.  Tell us, what do you think about plaid?  Is it In, or is
it Out?  Cast your vote on
the sidebar!

In honor of the 4th of July holiday, Omiru will not be publishing tomorrow.  Enjoy the fireworks, and we’ll see you bright and early on Wednesday!

Posted by Trisha on July 3rd, 2006 in Trend, Trend Predictives, What's In and What's Out | 3 comments

Friday Fashion Hotlist | 6.30.06

Issue XXXXVII of the Friday Fashion Hotlist: a weekly compilation of the
cutest and coolest stuff Omiru’s Style Intelligence Report saw out there this
week.

We’re tapping into the je ne sais quoi of the effortlessly chic this week, bringing to you a rope belted linen skirt for women and a pair of classic slip-on sneakers for men.


For women:

  Linen Panama Mini
Sunner Linen Panama Miniskirt | $170 at
Shopbop
Linen makes this skirt casual, but the tailoring elevates it to fantastique!

And for men:

John Varvatos Converse Sneaker
Chuck Taylor Slip-on Sneaker by John Varvatos | $95 at
ScoopNYC
J’adore John…and the casual chic of these classic sneakers.

Posted by Trisha on June 30th, 2006 in Friday Fashion Hotlist, Men, Trend, Women | 3 comments

Blogger Profile: Pamela Pekerman of BagTrends.com

Pamela Pekerman is not someone who moves slowly.  Only a year out of New York University, the entrepreneurial journalism major owns a successful handbag online store (BagTrends.com), a BagTrends blog, and a fashion blog assocation (founded with Lesley Scott of Fashiontribes) called "Bloggers who Brunch."  Oh, and she already has stints at Cosmo, InStyle, and YM under her well-polished belt.  Omiru caught up with Pamela to talk about both BagTrends.com and, of course, bag trends.

BagTrends.com Omiru: Where did your obsession with bags start?

Pamela: It would have to be when I received my first Louis Vuitton bag from my sister.  I was 16 or 17, and I really loved the bag.  My love of bags continued in college.  My first fashion internship was at Cosmo in the Accessories department.  Later, I was at InStyle in Accessories.  At both jobs, I was more into the shoes, bags, and belts than the clothes.

O:  Tell us about your site: BagTrends.com. 

P: We feature new designers that haven’t yet hit the mainstream.  We were the first to write about Andrea Brueckner, and we were the first to carry her bags.  We were also the first to report on JT Carpet Bags.  We wrote about them before Vogue and Elle.  We also have a bagtionary—a dictionary of bag terms.  

O: You also have a BagTrends blog.

P: It’s relatively new—we launched it about a month or two ago.  We wanted something that we could update daily without having to talk to our web designer to adjust the layout.  We were covering New York Fashion Week with daily updates, and it was driving me and my sister insane.  We were working from 8am to 3am, writing, editing, and pulling pictures.

O: Favorite Contemporary Bag Designer?

P: Zefanya.  The first collection is coming out this fall.  I saw Zefanya’s collection at a trade show, and I was impressed by the quality of both the designs and the bags. 

O: Bestsellers at BagTrends.com?

P: Andrea Brueckner—we had to reorder.  Ipa-Nima also had a European style canvas and leather tote that sold out really fast.  Renato Minelli bags are also in-demand for good Italian quality.

Andrea Brueckner Bag at BagTrends.comO: Current bag trends?

P:  The Big Thing is color.  There aren’t really any rules right now—we’re seeing everything from neon colors to canary yellow, fuchsia, and lime—some really obnoxious colors.  Even Chanel did a bag in neon yellow with a splash of white.  Someone’s going to regret spending $5K on that bag in a few months.  Other than that, knitting is a big trend.  It’s been around for about three seasons, and it’s not going away.  We’ll be seeing crochet, but thicker, for fall.

O: How about the next big bag trends?

P:  For fall, we’ll be seeing embossed leather with the look of a print.  We’ll also be seeing some great details—I saw a bag with handles that were barrel style and woven.  As for bag size, we’ll still be seeing a lot of big bags.  However, as we move from Fall 2006 to Spring 2007, the bags start to get smaller.  Not small, but not as outrageously large. 

O: What bag trends are going out of style?

P:  Fewer and fewer fashion people are carrying black bags.  Now, they’re carrying brown—or offshoots of brown: tan, taupe, and coffee.  Bottom line?  If you want safe, black is no longer safe.  Brown’s the new safe color. 

Renato Minelli Bag at BagTrends.comO: Bag buying advice?

P:  Always look for quality.  Check out the zippers, and not just the one on the outside.  Look at how it’s made.  Look at the stitching.  Look for a bag with longevity—not too wild, and not too trendy.  Certain styles don’t go out of style—such as the doctor’s bag, the satchel, and the shoulder bag.  Look both at color and at shape.  Personally, I’m big on pockets—so I look for a bag with a good number of useful pockets as well.

O: What’s the most you’ve ever spent on a bag?

P: $1300.  It was the day after I gave the deposit to the web designer to create the Bag Trends site.  I bought a Gucci bag about five seconds after it came out.  I don’t regret the price of the bag—just how it functions.  It has no smart closure to it, and when it rains and snows, weather gets into my bag.  I could have gotten three great contemporary designer bags for the price of this one Gucci.

O: What’s your all-time favorite bag?

P:  The LV Speedy bag.  It ages well, and it never goes out of style.  The bad thing about the Speedy, however, is that it has no pockets.  

O: Last words?

P:  People are very focused on accessories as a whole.  You can have ten women wearing black pants and a black shirt, and each one of them can be totally different through accessories.  Here, accessories are what define them. And what’s fun is that it’s easier to take risks through accessories instead of clothes.

Shop Pamela’s handbag picks at BagTrends.com, and say hello to her at the BagTrends blog.

Posted by Trisha on June 29th, 2006 in Designer Profiles, Features |

Ready Made Outfit: Pretty Polo

Equally at home on the town as on the boardwalk, this snappy ensemble will turn heads faster than a speeding commuter an hour late for work.  Effortless chic for your next day date.

"Pretty Polo" Fashion Formula = Polo Dress + Novelty Belt + Flat Sandals + Canvas Tote.

T Polo Mini Dress
T Polo Mini Dress | $106 at Shopbop

Paisley Tie Belt at JCrew
Paisley Tie Belt with Brass Bamboo Buckle | $34 at J. Crew

Seaside Riviera Sandals at J Crew
Seaside Riviera Sandals | $49.99 (sale) at J. Crew

Merona Canvas Tote at Target
Merona Canvas Tote | $9.99 at Target


Posted by Trisha on June 28th, 2006 in Ready Made Outfits, Women |

Trendscape: Crochet Chic

It’s time to raid nana’s closet for some adorable crochet pieces.  Or, if all you find is colorful crochet socks (grimace), you may want to opt for some our more fashion forward styles.  Can’t get enough of crochet?  I am Fashion also features several stunning options.

Charlotte Ronson Crochet Collar Tank

Charlotte Ronson Tank with Oversized Crochet Collar | $132 at Shopbop

Michael Kors Crochet Tunic

Michael Kors Crochet Trim Tunic | $79.50 at Nordstrom

Anthropologie Hanging Garden Necklace

Hanging Garden Necklace| $9.95 (sale) at Anthropologie

ABS Crochet Dress

ABS By Allen Schwartz Crochet Dress | $238 at Nordstrom

Tara Subkoff for Easy Spirit Honeywest Crochet Wedge

Tara Subkoff for Easy Spirit Honeywest Crochet Wedge | $160 (sale) at Shopbop

Posted by Melody on June 27th, 2006 in Trend, Trendscape, Trendscape, Women |

Omiru Poll Results: The Color White is IN!

Omiru Poll Result: The Color White is In


White DressWe asked: Is The Color White In or Out?

You said: Overwhelmingly, In!  The breakdown?  86% are enamored of the color, while only 2% voted it Out.  The remaining 12% believe White’s on the way Out.

Omiru’s take:
White’s clean appeal is fresh as the smell of laundry coming out of the dryer.  It’s simple in a way that somehow feels elegant, and the color’s versatility is unmatched.  Perhaps most importantly, the color White is a blank canvas, a foundation from which to create your new Favorite Outfit.

Next Question: Eyelet is a delicate fabric treatment characterized by small holes, finished around the edges.  It’s best framed in white–so it seems appropriate that our eyelet sightings have been accelerating in frequency.  Tell us, what do you think about eyelet?  Is it In, or is it Out?  Cast your vote on
the sidebar!

Posted by Trisha on June 26th, 2006 in Features, News, Trend, What's In and What's Out | 3 comments

Ready Made Outfit: Stunning Work-a-holic

You may be required to wear a button-down blouse with trousers at work, but that doesn’t mean you have to be a Stepford worker.  With a dash of color and the right accessories, you can pull together an ensemble that will encourage you to have some fun at work…and contain that urge to play hooky.

"Stunning Work-a-holic" Fashion Formula =  White Ruffled Blouse + Black Skinny Pants + Patent Red Pumps + Chain Bracelet.

ruffle top

Trina Turk "Dahlia" Ruffle Shirt | $128 at Nordstrom

skinny black pants

Miss Sixty J Lot Skinny Pant | $89.99 (sale) at Urban Outfitters

red shoe

BCBG "Lomas" Pump | $88.95 at Nordstrom

Bebe Red Chain Bracelet

18K Gold Plated Chain Bracelet | $164 at Bebe

Posted by Melody on June 26th, 2006 in Ready Made Outfits, Women | 4 comments

Friday Fashion Hotlist | 6.23.06

Issue XXXXVI of the Friday Fashion Hotlist: a weekly compilation of the
cutest and coolest stuff Style Intelligence Report saw out there this
week.

This
week, in honor of the summer season, we’re all about leisure.  We bring to you an effortlessly gorgeous flower print blouse for women and a strikingly green tee with a hammock print for men.

For women:

  Mason Floral Blouse
Mason Navy Floral Short Sleeve Blouse | $161 at
Shop at Milk
The serene navy color, the oversized floral pattern, and the blousy silhouette unite, affecting the breezy spirit of a tropical vacation. 
Hawaii, anyone?

And for men:

Trovata Hammock Shirt
Trovata Hammocks Tee in Clover Green | $46 at
Revolve Clothing
A hammock motif summons somnolent scenes of summer.

Posted by Trisha on June 23rd, 2006 in Friday Fashion Hotlist, Men, Trend, Women |

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